Digital Marketing
The Power of Zero: How to Use the Zero Dollar Marketing Strategy
You may have heard of the zero dollar marketing strategy, but you might not be sure wh…
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Indian News Agencies
News Agencies: India's Information Backbone
In an era dominated by digital news consumption, news agencies play a pivotal role in …
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Advertising And Marketing
The Economics of Political Campaigns: Where Do Campaign Funds Go?
In the world’s largest democracy, the political landscape is as dynamic as it is diver…
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Advertising And Marketing
The Competitive Landscape of Indian Media
India’s media landscape is a dynamic and diverse ecosystem that has witnessed signific…
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Digital Marketing
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